Brand Engagement and Advertising Packages

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Drive your Brand Awareness, Grow Consideration and Increase Conversion into Sales by presenting your Brand to the Most Engaged Fans in the Nations favourite sporting past time – Let us create a Brand Engagement Campaign tailored to your needs -
We Are Port Adelaide.

Port Adelaide have a captive audience outlined by some of the key figures below.

 

KEY FIGURES

 

 

WE ARE GROWING - MEMBERSHIP
- 61,300 members in 2018 (4th year above 60,000)
- Membership renewal rate of 91% (AFL Average 85%)

 

WE ARE ENGAGED - FAN BASE
- Database of 170,000+ fans
- Fans are three times more likely to support a sponsors brand (compared to average AFL fan)
- Average attendance of 40,000 per game in 2018
  (7th highest in Australian Sport)

 

WE ARE NATIONAL - TELEVISION
- Average weekly TV audience of 460,000 in 2018
- Cumulative TV audience of 10.9 million in 2018
- 65% of our TV audience comes from outside of South Australia

 

WE ARE ACTIVE - WEBSITE
- 239,281 unique browsers per month (6th in AFL)
- 504,100 video views per month
- 1,774,167 Page Impressions per month (7th in AFL)
- Average session duration of 4 minutes

 

WE ARE SOCIAL - SOCIAL MEDIA
- 188,375+ Facebook Fans
- 102,000+ Twitter Followers
- 91,000+ Instagram Followers

FAN ENGAGEMENT ACTIVATIONS

GAME DAY LED CAMPAIGNS

DIGITAL CAMPAIGNS